Fashion Photographer
John Rawlings
(1950-1985)
John Rawlings, a famous fashion photographer for magazines
such as Vogue and Glamour from the 1930s-1960s, has an uncanny ability to make
his objects classic, stylish, and most of all sophisticated. I absolutely adore
his work and put it at the top of my “art list.” For me, art is very similar to
the cliché: beauty is in the eye of the
beholder. Rawlings photographs captivate me; they may seem mainstream and obviously
beautiful, however I think it takes extreme skill to make something stunning
and simple complement one another.
I have chosen a handful of my favorite John Rawlings’ work
for specific reasons. I enjoy his use of color against neutrals and the way the
lighting makes his object look intelligent
as well as gorgeous. I believe that is what he is trying to convey for the
viewer. He wants or rather demands his model to be respected not merely gazed
upon. We want to be the woman or man because their mystique is engaging—powerful.
He truly accentuates femininity and respects his work which makes all the
difference. His attitude toward whatever it is he photographing makes it a
masterpiece. My favorite technique that John Rawlings’ utilizes is the black
and white scheme. THERE IS SO MUCH COLOR even though there is not-- if one can
understand what I mean. His characters are fulfilling even with a color scheme
of black and white. I am a huge fashion
follower and I miss these days where models, actresses, etc . were classically beautiful
as opposed to women posing in bikinis on the cover of magazines. His images as one can see have the superiority and pure style that current photographers could only hope to achieve.
I found several blog
posts about this artist who I have admired for some time now as I am both a
lover and critic about the fashion world.
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